Privacy Policy

Last updated: January 2, 2026

1. Introduction

The data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018 is Valuenova Ltd (company number 16936135), whose registered office is at 4, Cromwell Court, New St, Aylesbury HP20 2PB ("we," "our," or "us").

Valuenova Ltd currently operates an informational website and processes personal data only in connection with website usage, analytics, and enquiries or communications received through the website.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Where Valuenova Ltd provides software or services under contract in the future, data protection obligations in respect of customer data will be governed by the applicable customer agreement, which may include a Data Processing Agreement (DPA).

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Register for an account or request early access
  • Fill out a contact form or send us an email
  • Subscribe to our newsletter
  • Participate in surveys or promotions
  • Use our services

This information may include your name, email address, company name, job title, phone number, and any other information you choose to provide.

Automatically Collected Information

When you access our website, we may automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages that you view, what websites or search terms referred you to the site, and information about how you interact with the site.

3. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our services
  • Improve, personalize, and expand our services
  • Understand and analyze how you use our services
  • Develop new products, services, features, and functionality
  • Communicate with you, including for customer service, updates, and marketing purposes
  • Send you emails and other communications
  • Find and prevent fraud
  • Comply with legal obligations

4. Sharing Your Information

We may share your information in the following situations:

  • Service Providers: We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us.
  • Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition.
  • Legal Requirements: We may disclose your information where required to do so by law or in response to valid requests by public authorities.
  • With Your Consent: We may disclose your personal information for any other purpose with your consent.

5. Data Security

We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our services is at your own risk.

6. Data Retention

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy, unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Right to Access: You have the right to request copies of your personal data.
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • Right to Data Portability: You have the right to request that we transfer the data we have collected to another organization, or directly to you, under certain conditions.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.

9. Third-Party Links

Our website may contain links to third-party websites and services that are not owned or controlled by ValueNova. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. We strongly advise you to review the privacy policy of every site you visit.

10. Children's Privacy

Our services are not intended for use by children under the age of 16. We do not knowingly collect personally identifiable information from children under 16. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us: